Some girls like diamonds. Others like pearls. My favorite jewelry is watches. That's why I was so excited to interview IoT Heroes Ali and Serge, who make an amazing, modular smartwatch. These guys aren’t just developing another wearable, they are revolutionizing IoT development and creating an “app store” for hardware!
So guys, please introduce yourself and your company.
Hi, we’re Ali Tahmaseb and Serge Didenko, the founders of BLOCKS Wearables
. We’re building the world's first modular smartwatch. Each link in the strap of the watch has a unique function. The screen module already has all the functionalities of a normal smartwatch.
Cool. How did you come up with your idea?
We’re both interested in wearable tech. Ali focuses on gesture control, contactless payments and other business applications. While Serge is interested in health, fitness and the sports applications of a smartwatch.
What makes BLOCKS different than other wearables?
There's a wide range of possibilities for the sensors and functionalities that can be embedded into a smartwatch; however, due to limited size, high power consumption, and increased production costs, it is not feasible to put all these functionalities into a single smartwatch. Therefore, most manufacturers choose a few functionalities for their smartwatch, and the end user has to compromise on their ideal wearable.
We give the power back to the users! We allow consumers to choose what's important for them in the form factor of modules. We’re also very upgradable. Instead of purchasing new smartwatches as technology evolves, users can keep on replacing modules only.
Are you going to allow other developers to build on top of the platform?
Yes! BLOCKS is an open-platform that provides developers a low-cost, low-barrier, and fast entry way into the wearable tech market. Developers can do more than create apps - they can create hardware modules. Just imagine an App Store for hardware!
Also, BLOCKS is open-design. The top shells of modules are easily removable, so users can change the colors and materials on the go. We are already working with a number of jewelry fashion designers on premium shells.
Awesome! Where can I get one?
You can pre-order your BLOCKS Smartwatch now on kickstarter. The prices start from $195 and it ships world-wide. We raised around $1,000,000 on kickstarter in only one week.
It’s a big question, but in your opinion, what does the future of IoT look like?
Interesting question indeed. The future of IoT lies in more sensors, usefully processed information, and seamless interaction with Internet of Things devices.
See the BLOCKS overview video: